战略导向下大型建设企业多项目组合决策模型  

Research on Decision Model in Large-Scale Construction Enterprises of Multi-Project Portfolio Based on Strategic Orientation

作　　者：张云波[1] 李悦[1] 祁神军[1] 

机构地区：[1]华侨大学土木工程学院,福建厦门361021

出　　处：《华侨大学学报（自然科学版）》2015年第2期226-231,共6页Journal of Huaqiao University(Natural Science)

基　　金：国家自然科学基金资助项目(71303082);福建省自然科学基金青年创新项目(2012J05095);中央高校基本科研业务基金资助项目(11QZR06)

摘　　要：在分析大型建设企业的企业战略目标的选择与分析、项目组合的实施过程的基础上,以实现企业整体战略目标和提高核心竞争力为目标,建立战略导向下大型建设企业项目组合决策评价指标体系.综合采用模糊综合评价法与数据包络分析法(DEA),构建战略导向下大型建设企业项目组合决策模型.以某企业近期所承建的5个工程项目为实证,验证了该模型的有效性和科学性.研究结果表明:战略导向下大型建设企业项目组合评价指标体系反映了企业战略与多项目实施的一致性,且该决策模型能够较为科学地对多项目进行组合决策,能有效排除主观因素带来的项目组合决策偏差,为大型建设企业决策者对项目组合的决策提供一个有效的措施和路径.Based on the selection and analysis of corporate strategic objectives and implementation of the project portfolio of large-scale construction enterprises,the portfolio evaluation system is established,in order to achieve their overall strategic objectives and enhance the core competitiveness as the goal.Using a combination of fuzzy comprehensive evaluation and data envelopment analysis（DEA）,build a decision model in large-scale construction enterprises of multi-project portfolio is built based on strategic orientation.The effectiveness the model is validated by five projects in large-scale construction enterprises.The results show that the portfolio evaluation system in large-scale construction enterprises of multi？project portfolio based on strategic orientation reflects more scientific consistency of corporate strategy and multi-project implementation,and the decision model on multi-project portfolio decisions is more scientific,can effectively decrease the project portfolio decision deviation caused by the subjective factors,can provide an effective way to measure and project portfolio decisions for large construction business decision-makers.

关 键 词：建筑企业 项目组合 战略决策 数据包络分析 模糊综合评价法 评价决策模型 

分 类 号：TU723[建筑科学—建筑技术科学] F282[经济管理—国民经济]