旅游价值链系统管理与旅游可持续发展关系的实证研究  

An Empirical Study on the Relationship of Tourism Value Chain System Management and Sustainable Tourism Development

作　　者：袁国宏[1] 郭强[1] 

机构地区：[1]海南大学旅游学院

出　　处：《管理学报》2015年第6期888-895,共8页Chinese Journal of Management

基　　金：国家自然科学基金资助项目(71161008);海南省自然科学基金资助项目(714259)

摘　　要：以150份旅游企业员工调查问卷为研究对象,利用SPSS进行描述性统计分析、因素分析、相关分析和多元回归分析。结果表明:旅游价值链系统管理是由供应链策略、价值链战略、价值提供物3个因素构成的,旅游可持续发展是由居民生活、旅游经历、环境质量、公平发展、生态意识5个因素构成的;旅游价值链系统管理的内在构成对旅游可持续发展的3个目标(即环境质量、公平发展、旅游经历)都有显著的正向影响,对居民生活、生态意识的影响不显著。This study conducted descriptive statistical analysis, factor analysis, correlation analy- sis, regression analysis on the questionnaires of 150 tourism enterprise employees, using SPSS. The results showed that., tourism value chain system management was composed of three factors, namely supply chain strategy, value chain strategy, and value material provided~ sustainable tourism develop- ment was composed of five factors, namely residents life, tourist experiences, environmental quality, equitable development, and ecological awareness. The inherent constitutes of tourism value chain sys- tem management have a significant positive impact on the three goals of sustainable tourism develop- ment, namely environmental quality, equitable development, and tourist experiences, but the impact on residents life and ecological awareness was not significant.

关 键 词：旅游供应链 旅游价值链 旅游可持续发展 公平发展 旅行社 

分 类 号：C93[经济管理—管理学]