新常态下促进房地产行业健康发展的策略研究  

Research on Promotion Strategies of the Real Estate Industry Healthy Development under the New Norm

作　　者：张齐武[1] 

机构地区：[1]武汉科技大学,湖北武汉430065

出　　处：《建筑经济》2015年第5期22-26,共5页Construction Economy

基　　金：2014年湖北省建设科技计划项目(2014062);武汉科技大学博士科研启动费资助项目(2014025)

摘　　要：依据经济新常态的主要内涵和特征,采用企业调研的方法分析当前房地产行业面临的行业吸引力、风险管理、财务管理等方面的问题。然后,提出依法加快土地市场化进程、改善行政审批效率、加大行业科研投入、深化房地产财税政策改革、引导企业主动调整经营战略等建议,以促进新常态下房地产行业的持续健康发展。In order to promote healthy development of real estate industry under new normal,based on the economic connotation and main characteristics of new normal,the paper analyzes the main problems in the current real estate industry by the enterprise survey method. Then,this paper puts forward the related suggestion,including accelerating the process of marketization of land with the law,improving the efficiency of the administrative examination and approval,increasing investment in science and technology research,deepening the reform of real estate finance and tax policies,and guiding enterprises to renew business strategy initiatively.

关 键 词：新常态 房地产业 发展方式 经营战略 

分 类 号：F407.9[经济管理—产业经济]