基于微信渠道的95598移动服务研究  

Study on 95598 Mobile Service Based on We Chat Channels

作　　者：陈佩莉[1] 

机构地区：[1]国网上海市电力公司客户服务中心,上海200002

出　　处：《科技情报开发与经济》2015年第9期132-134,共3页Sci-Tech Information Development & Economy

摘　　要：阐述了电力行业移动服务的发展特征,分析了微信服务渠道与公众号的特点,结合95598业务内容,构建95598微信公众服务平台,提高95598的受众面、接受度、应用率等,最终提升95598服务能力。This paper expounds the development features of electric power industry＇s mobile services, analyzes the characteristics of WeChat service channel and the public number, an combined with the 95598 business content, establishes 95598 WeChat public service platform to promote 95598＇ s audience scope, acceptance degree, and application rat., and ultimately enhance 95598＇ s service capabilities.

关 键 词：95598移动服务 微信公众平台 微信服务内容 

分 类 号：G203[文化科学—传播学]