九台农商行社区银行发展调查报告  

Investigation of Community Bank Development of Bank of Agriculture and Commerce of Jiutai

作　　者：徐伟[1] 林雯[2] 

机构地区：[1]吉林银行授信评审部,吉林长春130033 [2]长春金融高等专科学校金融系,吉林长春130028

出　　处：《长春金融高等专科学校学报》2015年第3期66-75,共10页Journal of Changchun Finance College

摘　　要：社区银行已成为我国当前金融改革的热门话题之一,发展社区银行有助于改善金融生态,为社区居民带去真正便捷的金融服务,实现金融普惠的目的。目前,社区银行发展进程最快的是民生、兴业、平安、中信、广发、招商等股份制银行。除此之外,还有大量区域性经营的城商行,如上海农商行、包商银行、龙江银行等,也在积极布局社区银行,以抢占未来零售客户的市场。吉林九台农商行于2014年提出了社区银行发展战略。构建社区银行金融服务体系、加强社区银行基础产品体系建设、细分社区银行网点营销体系,成为社区银行建设与发展的关键问题。Community banks has become one of the hot issues in the financial reform in our country, the development of community banks help to improve financial ecology, provide truly convenient financial service for community residents ,to realize inclusive finance. At present, the fastest development of community bank is Minsheng Bank, Industrial Bank ,Pingan Bank, China Citic Bank, Guangdong Development Bank, China Merchants Bank and other joint-stock banks. In addition, there are large areas of city commercial banks, such as Shanghai Rural Commercial Bank, Commercial Banks of Baotou and River Bank. They distribute actively community banks to seize the market retail customers in future. Bank of Agriculture and Commerce of Jiutai proposed development strategy of community bank in 2014. It is the key problem of the construction and development of community bank that construct the community bank financial service system, strengthen the building of community bank foundation product system, and segment the community bank network marketing system.

关 键 词：九台农商行 社区银行 金融服务 

分 类 号：F832.35[经济管理—金融学]