From digital to in-store:Firing on all cylinders to serve consumers  

作　　者：Lareina 

出　　处：《China Textile》2015年第6期30-31,共2页中国纺织（英文版）

摘　　要：Although ＂clienteling＂ might have a number of definitions,and myriad paths to best achieve it,it really means connecting with customers so well on every channel that they want to keep coming back.It＇s not a new concept But in the digital age when it＇s easier than ever to reach consumers,it＇s important to employ technology that engages the shopper and connects.Although 'clienteling' might have a number of definitions,and myriad paths to best achieve it,it really means connecting with customers so well on every channel that they want to keep coming back.It's not a new concept But in the digital age when it's easier than ever to reach consumers,it's important to employ technology that engages the shopper and

关 键 词：消费者 火力 服务 数字时代 连接 

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