我国公共图书馆数字阅读推广现状及思考  

The Status Quo and Thinking on Digital Reading Promotion of Chinese Public Libraries

作　　者：李怡梅[1] 肖雨滋[1] 钟春华[1] 

机构地区：[1]长沙市图书馆,湖南长沙410005

出　　处：《图书馆》2015年第6期32-36,共5页Library

基　　金：2013年湖南省图书馆学会课题(编号:XHYB1021)研究成果之一

摘　　要：当前数字阅读推广正成为图书馆读者服务的重要举措。通过梳理我国开展数字图书馆宣传推广活动的理论指导与发展前景,分析国内公共图书馆以"网络书香"为代表的数字阅读推广活动现状与案例,从技术、宣传、用户群体等方面,对开展数字阅读与推广活动的策略进行了思考。The promotion of digital reading has become an important measure for library reader services. By sorting out the prospects of theoretical guidance and development of the digital library promotional activities in our country, the paper analyzes the current situation and case of digital reading promotional activities with the ＂network reading＂ as a representative, and thinks on the strategies for carrying out digital reading promotional activities from many aspects, such as technology, publicity and user group.

关 键 词：数字阅读 阅读推广 公共图书馆 

分 类 号：G25[文化科学—图书馆学]