施工企业赢得未来竞争优势的战略管理研究  

The Research on the Strategic Management of the Construction Enterprise to Win the Future Competitive Advantage

作　　者：李桂陵[1] 王文玮[1] 

机构地区：[1]湖北工业大学,武汉430068

出　　处：《价值工程》2015年第24期13-15,共3页Value Engineering

摘　　要：基于我国建筑业现状,本文对施工企业面对未来严峻的建筑业市场进行战略研究,总结出从战略储备、科技创新、产业化、人才、市场五大方向综合考虑如何创造企业核心竞争力并且持续竞争优势。Based on the status quo of China＇s construction industry, this paper carries out the strategic research of construction enterprises facing the grim future construction market to sum up how to create the core competitiveness and continue competitive advantage of enterprises by considering from five major aspects of strategic stockpile, technological in,ovation, industrialization, talent and market.

关 键 词：战略管理 战略储备 核心竞争力 

分 类 号：F426[经济管理—产业经济]