产业集聚与区域产业品牌协同演化的动力机制  

Co-evoluationary Dynamic Mechanism of Industrial Agglomeration and Regional Industry Brand

作　　者：唐松[1] 

机构地区：[1]广东金融学院区域金融政策重点研究基地,广东广州510521

出　　处：《湖南科技大学学报（社会科学版）》2015年第4期89-95,共7页Journal of Hunan University of Science and Technology(Social Science Edition)

基　　金：国家自然基金面上项目(71373056);国家自然基金青年项目(71003029);中央财政专项资金项目(KC109025)

摘　　要：产业集聚对区域产业品牌整体上具有强化作用,但在不同区域内却呈现出差异化影响,造成这种差异化影响的主要原因在于利益主体对区域产业品牌的支持力度和规范程度存在差异。因此,应发挥政府在区域产业品牌建设上的积极作用,充分调动行业协会等第三方机构的力量参与区域产业品牌建设与维护,着力引导集聚区域内企业增强品牌能力建设以促进区域产业品牌发展。Industrial agglomeration can reinforce regional industry brand, and the degrees of reinforce- ment are different in different regions. The main reason is that the support and regulation of interest subjects are different. Therefore, the government should play a positive role in the construction of regional industry brand, give full play to the strength of third parties such as industry associations to involve themselves in the construction of regional industry brand, and guide the enterprises in the cluster to enhance brand ability, so as to promote the development of regional industry brand.

关 键 词：产业集聚 区域产业品牌 动力机制 

分 类 号：F062.9[经济管理—政治经济学]