宜兴紫砂壶出口的思考  

Zi-sha Of Yixing Teapot Exports

作　　者：孙华美[1] 

机构地区：[1]南京理工大学紫金学院,江苏南京210046

出　　处：《江苏商论》2015年第9期28-30,47,共4页Jiangsu Commercial Forum

摘　　要：江苏省宜兴市由于盛产紫砂壶而享誉盛名,因而被称为"世界陶都"。但是近年来,其对外出口量逐年降低。本文概括分析宜兴紫砂壶产业发展的基本特征和现状,进行分析,认为其出口贸易在矿产资源、制作工艺、出口市场、政府监管等方面还存在着一定的问题。最后针对这些不足之处,提出合理利用资源、加大科技投入、开辟新市场、加大政府监管力度、构建以陶文化为主的旅游产品体系等建议,为进一步推动宜兴紫砂壶出口贸易的发展提供参考。Jiangsu Province, Yixing City, due to the rich teapot and the highly acclaimed, so it is called the ＂world pottery＂. But in recent years, the export volume of its foreign exports has decreased year by year. This paper summarizes the analysis of Yixing Zi-sha industry development and the basic characteristics of the present situation, carries on the analysis, that the export trade in mineral resources, production technology, export market and government regulation, there still exist some problems. Finally aiming at these deficiencies, put forward reasonable utilization of resources, increase investment in science and technology, opening up new markets, increase government supervision, proposal to build to pottery culture based tourism products system and provide a reference for the further promote Yixing purple sand pot export trade development.

关 键 词：紫砂壶 发展现状 存在问题 解决对策 

分 类 号：F769.2[经济管理—产业经济]