我国户外休闲产业发展环境与成长路径的分析研究  

The Development Environment and Growth Path of Outdoor Recreation Industry in China

作　　者：梁强[1] 李伟 

机构地区：[1]天津财经大学商学院市场营销系,天津300222 [2]天津市登山户外运动协会,天津300000

出　　处：《南京体育学院学报（社会科学版）》2015年第5期1-10,128,共11页Journal of Nanjing Institute of Physical Education

基　　金：教育部人文社科青年项目(编号:11YJC790096);教育部人文规划项目(编号:14YJA890026);中国登山协会科研项目(编号:CMA2013-B-S01)

摘　　要：人类将走过信息时代的高峰期而进入休闲时代,随着休闲需求的多元化,公众对休闲环境和游憩机会的要求更为苛刻。在此背景下,户外运动将成为休闲方式的主流,户外休闲产业化发展成为重要的时代课题。本文首先对户外休闲相关概念加以界定,然后分析了户外产业化勃兴主要依赖的闲暇时间、制度保障、活动资源和能力状态四个关键维度,进而对我国户外休闲产业发展环境与趋势进行研究,最后提出了我国户外休闲产业成长的理论模式与路径选择。After the information era is the recreation era. The general public has diversified recreational needs,hence more demanding requirements on recreation environment and opportunities. In answer to this,outdoor sports will become one of the favorite forms of recreation,and in fact,outdoor recreation and its industrial development have become a hot issue of the time. This paper first defines relevant concepts about outdoor recreation,and then analyzes some key factors affecting the prosperity of outdoor industry,including leisure time,system guarantee,recreational resources and leisure capability. It further examines the development environment and trend for China＇s outdoor recreation industry. Finally,it proposes a theoretical mode of growth and path selection of China＇s outdoor leisure industry.

关 键 词：户外休闲 关键维度 发展环境 成长路径 

分 类 号：G80-5[文化科学—运动人体科学]