评价信息的搜集方法实证分析——以山西太原蒙山景区为例  

Empirical Analysis on Evaluation Information Collecting Method——Taking the Scenic Spot in Mengshan Mountains as an Example

作　　者：董玉宝[1] 董亮[2] 梁志凯 

机构地区：[1]山西省财政税务专科学校,山西太原030024 [2]四川美术学院,重庆401331 [3]阳曲县地税局,山西太原030100

出　　处：《山西财政税务专科学校学报》2015年第4期43-50,共8页Journal of Shanxi Finance & Taxation College

摘　　要：当下各行各业频繁的评价实践中,人们需要处理的数据越来越多,也越来越复杂,如何应用评价信息的搜集方法这种理论将动态变化的数据应用于旅游景区评价,目前的研究报道还少见,能查阅的文献资料也有限,且多集中于理论阶段,缺少具体的实证分析支持。本文就是以评价信息的搜集方法实证分析山西太原蒙山景区旅游现状,以期为景区提高质量提供一个具有理论支撑的全新评价视角。During the frequent evaluation activities in all walks of life nowadays,the data people need to deal with is more and more,more and more sophisticated. There are few current research reports or document literature available about how to apply the changing data to the evaluation of scenic spots via evaluation information collecting method,many of which still stay in theoretical stage,lack of empirical analysis for support. The paper,with the help of evaluation information gathering method,by empirically analyzing current situation of tourism in Mengshan Mountains,situated in Shanxi,Taiyuan,provides a pristine assessment view and a theory support for quality improvement in scenic spots.

关 键 词：评价 方法 实证分析 景区 

分 类 号：F592.1[经济管理—旅游管理]