经济新常态下农产品终端流通模式选择及其策略  

The Choice and Strategy of Terminal Circulation Mode of Agricultural Products Under the Economic New Normal

作　　者：肖文金[1] 张贵华[1] 

机构地区：[1]湖南商学院工商管理学院,湖南长沙410205

出　　处：《财经论丛》2015年第12期85-91,共7页Collected Essays on Finance and Economics

基　　金：湖南省教育厅科研基金资助项目(14C0631);湖南省社科基金资助项目(13YBA190)

摘　　要：本文分析我国农产品终端流通模式的演变及其发展动力,探讨农产品终端流通模式的选择问题。随着经济新常态的到来,我国农产品终端流通模式创新将呈现"扁平化、多元化"的趋势,具体表现为连锁经营、城市配送、电子商务、产销联盟等终端流通模式,利用DEA方法实证分析农产品终端流通模式的效率后发现均为DEA有效。This paper analyzes the evolution of China＇s agricultural products terminal circulation models and their development power,and discusses the problems in the choice of the models. With the arrival of the new normal state of the economy,the model innovation in China＇ s of agricultural products terminal ciculation will show a trend of ＂ flattening and diversification＂,embodied in chain operation,city distribution,electronic commerce,production and marketing alliance,etc. Empirical analysis with the DEA method of the efficiency of the terminal circulation models of agricultural products finds that DEA is always effective.

关 键 词：农产品 终端流通模式 DEA模型 创新 

分 类 号：F724.73[经济管理—产业经济]