在线逆向拍卖下的采供利润分配  

Profits Allocation between Supplier and Buyer in Online Reverse Auction

作　　者：陈曲[1] 

机构地区：[1]江苏省联合职业技术学院徐州分院,江苏徐州221000

出　　处：《现代工业经济和信息化》2015年第22期18-20,共3页Modern Industrial Economy and Informationization

摘　　要：针对在线逆向拍卖环境下采供双方利润分配问题,分别构建了非合作博弈模型和合作博弈模型,分析了两种情况下采供双方的利润分配策略,得出结论:双方合作策略优于非合作策略的利润,通过合理的利润分配和补贴政策,采供双方能够实现长期合作。This paper focuses on the allocation of profits between supplier and buyer in online reverse auction, and constructs a non-cooperative game model and a cooperative game model. It analyses the profit distribution strategies of the two sides in two cases. It is concluded that cooperative strategy is better than non-cooperative strategy. The two sides can achieve long-term cooperation by reasonable profit distribution and subsidy policy.

关 键 词：在线逆向拍卖 利润分配 采供关系 

分 类 号：F713.36[经济管理—产业经济]