“反螺旋”效应——以“成都娇子立交打人事件”为例  

The Effect of "Inverse Spiral" ——Taking an Example of "Jiaozi Overpass Incident in Chengdu"

作　　者：刘梦雨[1] 

机构地区：[1]西南民族大学彝学院,成都610041

出　　处：《惠州学院学报》2016年第1期40-44,共5页Journal of Huizhou University

摘　　要：1974年诺依曼通过研究德联邦选举中出现的奇特现象,总结出"沉默的螺旋"理论。2015年5月3日"成都娇子立交"打人事件在相关舆论出现"沉默的螺旋"现象时却奇迹般地发生舆论反转,即"反螺旋"现象。文章仅以"成都娇子立交"打人事件为中心,以新浪网发布的相关新闻为研究材料,以留言板、相关评论性文章和舆论风向为效果进行研究,探索出"反螺旋"现象发生的根源、推动力及发生条件、直接原因(导火索)。E＂ Noelle-Neumann summed up the Spiral of Silence Theory in 1974 when studying the peculiar phenomenon in the German federal election. On May 3, 2015, the ＂spiral of silence＂ phenomenon in public opinion after the Chengdu Jiaozi Overpass Incident miraculously changed into the ＂inverse spiral＂. With the Chengdu Jiaozi Overpass Incident as the center, the relevant news released in Sina as research materials, and message boards, relevant critiques and public opinion direction as the effect, this paper studies the root, the conditions, the direct reason, and the driving force of the ＂inverse spiral＂ phenomenon.

关 键 词：沉默的螺旋理论 “成都娇子立交”打人事件 “反螺旋”现象 新浪新闻 舆论 新闻报道 

分 类 号：G206.3[文化科学—传播学]