“非诚勿扰”案法律问题研究  

Several Comments on “Fei Cheng Wu Rao” Case

作　　者：李琛[1] 

机构地区：[1]中国人民大学法学院

出　　处：《知识产权》2016年第1期3-6,共4页Intellectual Property

摘　　要：从三个超越个案的角度对＂非诚勿扰＂商标案判决进行了批评,认为：电视节目名称并不必然是商标,不能仅仅根据电视节目的内容确定其所属的服务类别;对于其他法域的法律术语,如果我国立法和学理未普遍接受,司法裁判不宜援引;商标保护的司法理念应当倡导诚信。This article commented the decisions of ＂Fei Cheng Wu Rao＂ case from three aspects. Firstly, the name of television program is not necessary a trademark and the service that it indicates cannot only be determined by the content of program. Secondly, the judicial decision should be prudent in adopting the alien legal concept of foreign law. Thirdly, the judicial protection of trademark should adhere to the principle of encouraging good faith.

关 键 词：电视节目名称 类似服务 反相混淆 诚信 

分 类 号：D923.43[政治法律—民商法学]