体验旅游视野下大遗址保护园区解说教育策略探讨  

Interpretation Strategy for the Large Protection Site Based on the Theory of Experience Tourism

作　　者：徐点点 李博勰 赵智聪[3] 

机构地区：[1]北京清华同衡规划设计研究院有限公司,北京100085 [2]中国建筑设计院有限公司,北京100044 [3]清华大学,北京100085

出　　处：《安徽农业科学》2016年第1期255-258,265,共5页Journal of Anhui Agricultural Sciences

摘　　要：从大遗址阐释与展示过程所面临的困境出发,概述大遗址、解说教育、体验经济与体验旅游相关概念,并总结出大遗址解说教育的需求为解决遗址阐释的多样性与直观化、遗产价值完整性系统性阐释两大需求。在体验旅游视野下,基于解说教育的需求,从大遗址园区目标体验人群分类和根据游客类型设置多样性解说教育产品两方面来构建多目标体验旅游模式,接着将大遗址园区展示结构分为圈层结构、平行结构、串珠散点结构、复合结构4类,结合园区遗产价值完整性阐释游览系统建立来建构大遗址园区解说教育系统。最后强调在开发体验旅游过程中,应根据遗址保护情况适时调整旅游体验模式及体验产品类型,才能实现大遗址保护园区综合社会效益最大化的目标。Starting from the problems in the interpretation for large culture site, we gave an overview on the concepts of large culture site, interpretation, experience economy and experience tourism. The demand of the interpretation for the large culture site was divided into two demands of the diversity and visualization of site interpretation, and the integrity and systematic interpretation of heritage values. Under the perspective of experience tourism, multi-objective experience tourism model was established based on the demand of interpretation and education. Then, the structures of large culture site ＇were divided into four types of ring structure, parallel structure, beads scattered structure and composite structure. The interpretation system of large culture site was established based on the complete interpretation for the integrity of the heritage value. Finally, it was concluded that tourism experience mode and experience product type should be adjusted according to the protection situatio13 of sites during the development of experience tourism, so as to obtain the maximttm comprehensive social benefit in large culture site.

关 键 词：大遗址 解说教育 体验旅游 策略 

分 类 号：F590.1[经济管理—旅游管理]