朝阳市旅游业发展SWOT分析  

SWOT Analysis on Chaoyang City's Development of Tourism Industry

作　　者：白杨[1] 

机构地区：[1]朝阳师范高等专科学校继续教育中心,辽宁朝阳122000

出　　处：《渤海大学学报（哲学社会科学版）》2016年第2期67-70,共4页Journal of Bohai University:Philosophy & Social Science Edition

基　　金：朝阳市社会科学规划项目"朝阳市旅游业发展研究"的阶段性成果(项目编号:skgh2014012)

摘　　要：朝阳市有着丰富的旅游资源,以种类全、品位高、特色强成为国内同类城市中旅游资源相对丰富的城市。文章采用SWOT分析法对朝阳旅游业发展的优势、劣势、机会、威胁等因素进行分析,以期为朝阳市科学制定旅游发展策略提供有益的启示。Chaoyang City, Liaoning Province, is rich in tourism resources, which are good in quality for their variety and unique from those in other similar cities. Thus, the SWOT analysis is made of its development of tourism industry, whose strengths, weakness, opportunities, and threats are pointed out for developmental strategies on its development of tourism industry.

关 键 词：朝阳市 旅游业 SWOT分析 

分 类 号：P590[天文地球—地球化学] F127[天文地球—地质学]