公共图书馆图书宣传工作的困惑与策略  

The Confusion and Strategies of book Propaganda in Public Library

作　　者：杨效军[1] 

机构地区：[1]锦州市图书馆,辽宁锦州121013

出　　处：《农业图书情报学刊》2016年第3期101-103,共3页Journal of Library and Information Sciences in Agriculture

摘　　要：图书宣传工作是公共图书馆开展读者工作的一个重要环节,是深入为读者服务的必要措施和重要手段。探讨了公共图书馆开展图书宣传工作的重要意义,指出了当前图书馆开展图书宣传工作所遇到的困惑,针对这些困惑,以锦州市图书馆为例提出了开展图书宣传应采取的策略。Book propaganda has played a crucial role in reader work of public library,and been both necessary measure and important means for developing the reader service.This paper explored the significant meaning of book propaganda,and pointed out the confusion existed in propaganda work,and then proposed the corresponding strategies for promoting the book propaganda of library by taking Jinzhou Municipal Library as an example.

关 键 词：公共图书馆 图书宣传 读者服务 

分 类 号：G252.1[文化科学—图书馆学]