基于范例推理(CBR)的旅游电子商务网站个性化服务研究  

A Research of Personalized Service about Tourism E-commerce Sites Based on Case-Based Reasoning

作　　者：孙莹[1] 徐琳[2] 

机构地区：[1]成都工业学院信息与计算科学系,四川成都611730 [2]成都工业学院计算机工程学院,四川成都611730

出　　处：《内蒙古师范大学学报（自然科学汉文版）》2016年第1期80-83,共4页Journal of Inner Mongolia Normal University(Natural Science Edition)

基　　金：四川省教育厅科研项目(12ZB180)

摘　　要：为了帮助游客从国际互联网海量旅游信息中解脱出来,准确、高效地制定个性化旅游计划,提高旅游电子商务网站游客服务能力,提出并构建了基于范式推理的旅游计划推荐系统.对该系统的基本结构进行规划设计,并运用数学建模方法、系统科学方法等实现了范例推理理论在旅游计划推荐系统中的具体工程化.研究结果表明。In order to help tourists free from huge amounts of tourism information,making personalized travelling plan with accuracy and efficiency,and improving the ability of tourism e-commerce websites for tourist services,we come up with an recommendation system of travelling plan,which is based on casebased reasoning.We made the plan and design for the basic structure of the system and materialize the specific engineering of paradigm reasoning theory in recommendation systems for traveling plan with the applying of mathematical modeling and systematic science.The research result shows that applying casebased reasoning theory to travelling plan recommender system is a feasible and effective way.

关 键 词：范式推理 旅游电子商务网站 个性化服务 

分 类 号：TP393.092.1[自动化与计算机技术—计算机应用技术]