农户农产品质量安全认知水平影响因素实证分析——基于中国东部6省调研数据  

Factors Influencing Farmer's Cognitive Level of Quality and Safety of Agricultural Products:Based on Data of Six Provinces in Eastern China

作　　者：娄博杰[1] 张惠娜 宋敏[3] 娄博昊 

机构地区：[1]北京城市系统工程研究中心,北京100035 [2]北京市科学技术情报所,北京100044 [3]中国农业科学院农业资源与农业区划研究所,北京100081 [4]中国社会科学院,北京102401

出　　处：《中国农学通报》2016年第8期159-163,共5页Chinese Agricultural Science Bulletin

基　　金：国家自然科学基金资助项目"基于资源池模式下的遗传资源配置机制研究"(71273264)

摘　　要：为提高农户农产品认知水平,引导农户安全生产行为,利用中国东部6省474户农户调研数据,采用Logit回归模型实证分析影响农户农产品质量安全认知水平的重要因素。研究发现,年龄、受教育程度等农户自身特征因素并未对其认知水平产生显著影响,而外部因素则是影响农户认知水平的重要因素,包括市场因素、政府规制因素和地区因素。鉴于此,本研究特提出加强农村信息化建设、完善基层社会服务体系建设以及积极推进农产品认证等方面的对策建议。In order to improve farmers＇ cognitive level of agricultural products, and guide farmers＇ safeproducing behavior, the important factors affecting farmers＇ cognitive level of the quality and safety ofagricultural products were analyzed by Logit regression model using survey data of 474 households in sixprovinces in eastern China. The results showed that age, education level and other characteristics of famersthemselves did not have significant effect on the cognitive level, while external factors including market factors,government regulation factors and regional factors had important effect. Finally the authors put forwardsuggestions including strengthening the construction of rural information and grassroots social service system,and promoting the certification process of agricultural products.

关 键 词：农户认知水平 农产品质量安全 生产决策 影响因素 

分 类 号：S9[农业科学—水产科学]