关于促进农村消费的思考——以江苏农村消费市场发展为例  

Thoughts On Promoting Rural Consumption——The Consumption Market In Jiangsu Rural Development As An Example

作　　者：崔苏卫[1] 夏网生 

机构地区：[1]南京工业职业技术学院 [2]江苏省商务厅,江苏南京210008

出　　处：《江苏商论》2016年第2期19-20,28,共3页Jiangsu Commercial Forum

摘　　要：农村消费市场相对城市来说发展滞后,当前农村消费有许多新的特点。本文通过对江苏农村市场的调研,探索了在发展"一镇一品"中形成市场消费、在发挥自然优势中发展特色消费、在做好配套中发展城郊消费等几种乡镇消费的类型。进一步分析了农村消费中存在的问题,提出了促进当前农村消费要做好利用自身优势,突出电子商务的应用,注重发挥集镇的商贸功能,重拳治理农村消费环境等政策建议。rural consumption market is relatively lagging behind the development of the city, the rural consumption has many new features. Based on the investigation of Jiangsu rural market, on the formation of market consumption in the development of one town one product, the development characteristics of consumption in the play of natural advantages, do a good job in the consumption of several types of suburb Township consumption development supporting. Further analysis of the existing problems in rural consumption, put forward to promote the rural consumption to make use of their own advantages, highlighting the electronic application business, pay attention to the town of business functions, heavy governance in rural consumption environment and policy recommendations.

关 键 词：农村消费 优势 电商 商贸功能 消费环境 

分 类 号：F126.1[经济管理—世界经济]