九华山风景区对区域经济影响及转型路径分析  

Jiuhua Mountain Scenic Area's Effects on Regional Economy and its Transitional Paths

作　　者：程晓丽[1] 余向洋[2] 

机构地区：[1]池州学院旅游与历史文化学院,安徽池州247001 [2]黄山学院旅游学院,安徽黄山245021

出　　处：《资源开发与市场》2016年第5期637-640,共4页Resource Development & Market

基　　金：安徽省旅游业青年专家培养计划项目(编号:AHLYZJ201503);安徽省高校优秀青年人才支持计划重点项目(编号:gxyq ZD2016363);安徽省软科学研究项目(编号:1402052050);国家自然科学基金面上项目(编号:41571140)

摘　　要：利用2001—2014年相关统计数据,从贡献率和拉动率的角度分析了九华山风景区对区域经济的影响。结果显示,贡献率和拉动率两者走向一致,贡献率年均增速18.24%,最高年份达56.12%;拉动率年均增速2.91%,最高年份达12.05%,均呈先增大后减小的趋势,表明景区对区域经济的正向效应非常显著,但增速呈减弱趋势。在此基础上,提出升级旅游产品、转型营销方式、创新管理制度、延伸旅游业态等景区转型升级路径。By using related statistic data from the year of 2001 to 2014, Jiuhua Mountain Scenic Area＇s effects on regional economy were analyzed by the aspects of the contribution rate and pull rate in this paper. It was shown from the results that the contribution rate and pull rate followed the same trend that both of them were changing from rapid growth to slow growth. The annual average growth rate of contribution rate was 18.24 % and at the highest level reached 56.12 % , while the annual average growth rate of pull rate was 2.91% and at the highest level reached 12.05 % . These indicated that scenic areas＇ positive effects on regional economy were quite significant, although the growth rate showed a decreasing tendency,This paper put forward diverse paths to enhance the pulling role of scenic areas＇ contribution on regional economy, such as upgrading tourism products, transforming serving mode, innovating managerhent system, expanding tourism and so on.

关 键 词：旅游收入 贡献率 拉动率 九华山风景区 

分 类 号：F592.99[经济管理—旅游管理]