转型期中国旅游行业协会法人治理机制研究——基于全国31个省、市、自治区的调研  

Study on the Judicial Person Governance Mechanism of China Tourism Industry Associations in the Transitional Period: Based on the National Data of 31 Provinces and Autonomous Regions

作　　者：徐虹[1] 刘海玲[1] 

机构地区：[1]南开大学旅游与服务学院,天津300350

出　　处：《旅游学刊》2016年第5期89-100,共12页Tourism Tribune

基　　金：国家旅游局万名旅游英才计划研究型英才培养项目"转型期旅游目的地管理中行业协会作用机制研究"(WMYC20151005)资助~~

摘　　要：行业协会作为政府和市场之外的第三方组织,一直助推着旅游业的发展,发挥了不可替代的作用。目前中国正值旅游公共管理体制转型、市场经济体制深化的时期,外部环境已然发生变化,协会组织原有的治理结构和治理机制与其极不匹配,建立完善的行业协会内部法人治理机制是个紧迫而又明确的课题。调研组通过对全国31个省、市、自治区及新疆生产建设兵团、副省级和计划单列市的旅游协会及部分非正式旅游协会的调查,发现中国旅游类行业协会存在层级不清晰、公信力不足、治理结构薄弱、治理机制不健全等治理失灵问题。该研究在治理理论的基础上,构建出适合中国当前国情和旅游业现实的法人治理机制模型。As the third-party organization besides the government and the market, industry associations have always been boosting tourism development and playing an irreplaceable role. So far, China is in the midst of reforming its dual management system into a unified one, along with a matching reform of the association organization governance structure. The governance mechanism and the external environment being especially important, it is therefore an urgent and specific task to establish a sound corporate governance mechanism inside of industry associations. By investigating tourism associations in 31 units including provinces, municipalities, autonomous regions and the Xinjiang Production and Construction Corps, sub-provincial units and cities specifically designated in the state plan and part of the non-official tourism associations in China, it was found that there exist problems such as absence of clearly defined functions, insufficient credibility, weak governance structure, and unsound governance mechanisms within China tourism- related associations. Based on the governance theory, this research builds the corporate governance mechanism model which suits both China＇s current national conditions and the reality of tourism.As this study concerns the＂How＂issue, qualitative research methods are used, specifically three：text analysis, content analysis, and category analysis. The survey research group comprised of the China Tourism Association and the existing group that the author is in conducted surveys from April2014 to March 2015 on reform in 31 tourism associations of the provincial, city, autonomous regionand Xinjiang Production and Construction Corps, sub-provincial units and cities specifically designated in the state plan and part of the non- official tourism associations. Research findings： Besides the association＇s non- specific function orientation and weak credibility, the operating expenses are severely insufficient. Issues such as the full time staff ratio and promotion access, as well as the

关 键 词：旅游业 行业协会 法人治理 

分 类 号：F592.1[经济管理—旅游管理]