浅论手机媒体对体育公共关系传播的影响  

Shallow theory of mobile media impact on the spread of sports public relations

作　　者：何丹[1] 

机构地区：[1]上海体育学院体育新闻传播与外语学院

出　　处：《影像视觉》2016年第1期28-30,共3页Image Materials

摘　　要：手机原本只是一个移动通讯工具,但在当今社会却越来越具备大众媒介的特点,迅速地塑造着社会的传播格局,改变着人们的传播习惯。手机在体育公共关系领域也是大有作为,本文试图分析手机作为一种新媒体给体育公共关系传播带来各种的影响。The phone was originally planned as a mobile communication tool,but in today＇s society is more and more has the characteristics of mass media,shaping the social pattern of spread rapidly,changing people＇s habits.Mobile phones in the field of sports public relations is also go a long way.This paper analyzes the mobile phone as a kind of new media to bring the influence of all kinds of sports public relations dissemination.

关 键 词：手机媒体 体育公共关系 体育传播 

分 类 号：TQ021[化学工程]