哺乳功能服装的发展现状与趋势  

Development Status and Trend of Nursing Functional Garment

作　　者：刘一萍[1,2,3] 卢明[1,3] 

机构地区：[1]西南大学纺织服装学院,重庆400715 [2]西南大学食品学院,重庆400715 [3]重庆市生物质纤维材料与现代纺织工程技术研究中心,重庆400715

出　　处：《针织工业》2016年第6期62-65,共4页Knitting Industries

摘　　要：哺乳功能服装方便哺乳,打开隐蔽的哺乳开口即可进行哺乳。根据用途和穿着场合将哺乳功能服装分为哺乳文胸、哺乳秋衣裤、哺乳家居服、外出哺乳衣。指出哺乳功能服装目前面临专业品牌缺乏、产品同质化现象严重,标准缺乏、质量参差不齐和销售渠道狭窄、影响用户体验与消费3大问题。预测哺乳功能服装未来将向品牌专业化、风格多样化、品种丰富化、销售渠道多元化、服务个性化和运用新材料、新技术的方向发展。Nursing wear is convenient for breastfeeding and it is so easy to nurse by moving aside the front fabric for opening access on internal layer. Based on the application and wearing occasion, the nursing wear can be divided into nursing bra, nursing long johns, nursing pyjamas and outdoor nursing wear. This paper pointed out three problems of nursing wear such as lacking professional brands and standards, product homogeneity, variable quality and narrow sales channels, poor customer experiences. Finally, this paper predicted nursing wear should be developing towards the brand specialization, style diversity, variety, sales channels diversification, personalized service and employment of new material, new technology in the future.

关 键 词：哺乳装 哺乳文胸 哺乳秋衣裤 哺乳家居服 外出哺乳衣 发展现状 趋势 

分 类 号：TS941.717[轻工技术与工程—服装设计与工程]