妇产专科医院服务患者的移动端创新应用体系建设  

Establishing Patient-oriented Mobile Applications in Maternity Hospitals

作　　者：陈蕾[1] 庄思良[2] 方佳伟 于阳[1] 杨文寅 武婷婷[1] 

机构地区：[1]上海市第一妇婴保健院市场与患者体验部 [2]上海市第一妇婴保健院信息科

出　　处：《中国数字医学》2016年第7期56-57,90,共3页China Digital Medicine

摘　　要：目的:建立服务于患者的移动端应用体系以方便就诊。方法:通过微信服务号、支付宝钱包服务窗、手机扫一扫、手机摇一摇四种方式的功能创新来推进移动端应用体系建设。结果:截止到2015年12月,医院微信公众号粉丝数达18万,支付宝钱包服务窗关注数达13万,移动端挂号比例达19.62%(三院区中的总院区达到27%),除挂号以外的移动支付比例达到70%,报告查询等移动服务的使用量达到每日40000余次。结论:移动端应用体系增加了患者就医的便捷性,提高了医患友好度。Objective Establishing a mobile application system to facilitate the patient treatment process. Methods：To motivatethe construction of a mobile application system through employing new functionalities and features of virtual service desk, shake,and scan QR code in Wechat and Ailpay. Results： By the end of 2015, there are 180,000 fans were accumulated in WeChat and130,000 followers were gathered in Alipay; 19.62% registrations and 70% payments were made through this mobile system; more than40,000 reports were downloaded and other functions were used on mobile terminals on a daily basis. Conclusion： The establishmentof patient-oriented mobile applications, as one of the effective approaches of enhancing patient experiences, not only improved theconvenience for patient during the treatment process but also released the tenseness of patient-doctor relationship in current Chinesehealthcare environment.

关 键 词：移动端 患者服务 微信 支付宝 

分 类 号：R319[医药卫生—基础医学] R197.5