跨国技术战略联盟合作、动机与联盟稳定:跨案例研究  

Cross-national Technologic Strategic Alliance Cooperation,Motivation and Stability of Strategic Alliance:A Cross-case Study

作　　者：杨震宁[1] 李东红[2] 曾丽华[1] 

机构地区：[1]对外经济贸易大学国际商学院,北京100029 [2]清华大学经济管理学院,北京100084

出　　处：《经济管理》2016年第7期48-59,共12页Business and Management Journal ( BMJ )

基　　金：国家社会科学基金一般项目"我国高技术企业通过跨国技术战略联盟进行多维‘跨边界’学习与风险防御机制研究"(14BGL181);国家自然基金面上项目"社会网络视角下的中国跨国公司海外子公司知识转移研究"(71272019);对外经济贸易大学中央高校基本科研业务费专项资金资助(CXTD-7-03)

摘　　要：通过理论文献综述和对上海家化与美国庄臣公司、比亚迪汽车与戴姆勒公司建立的两个跨国技术战略联盟进行跨案例比较研究,建立研究命题和理论框架,通过深入的跨案例分析,研究发现:第一,在比亚迪与戴姆勒的技术战略联盟中,技术合作战略动机是双方合作的主要原因,但技术战略动机没有引发投机行为,根本原因在于双方的相互信任和通过谈判建立规范的合作制度对联盟稳定起到了制约作用。而在上海家化与美国庄臣公司的战略联盟中,家化公司的技术战略动机起到了负向作用,合作机制不完善,而使得美国庄臣公司直接控制了合资公司,导致联盟破裂;第二,在跨国技术战略联盟中,上海家化参与国际合作的时间不长,较少的国际合作经验影响了其参与制定联盟合作机制过程中的谈判能力。而比亚迪和戴姆勒公司都是充分市场化的公司,两家公司都具有相对丰富的国际化经验,在战略资源上有很强的互补性,这些都有助于提高技术战略联盟的稳定性;第三,我国高技术企业在建立跨国技术战略联盟过程中,高效的合作机制的建立和具备一定的战略动机来安排联盟过程尤为重要。As the world economy tends to be deep integration, Chinese enterprises should have a global perspective, especially H-tech firms should focus on global technology innovation. Chinese enterprises are in a weak position in many industries, but they can make use of the opportunity of the Internet era, and they can get global resources through the excellent enterprises in other countries. As a model of Chinese enterprises ＂going out＂ strategy, cross-national technology alliance refers to the development of enterprises and research institutions, or to develop the related projects under the premise of complementary advantages and interests. The development of enterprise organization model has a certain ＂globalization＂ era background,many strategic resources are no longer limited to the enterprise interior, and the efficiency of closed innovation is reduced. More and more extensive cooperation will be based on the open innovation enterprise and the cooperation of the enterprises with complementary resources. The main reason for this phenomenon is that, under the conditions of closed innovation, there are more stringent exclusive system, innovation profit mainly depends on the process of technological inventions, in the knowledge creation and technological development of the advantages of enterprises will be able to effectively through market mechanisms to achieve innovation. But in modern society, knowledge diffusion and technology leakage is easier, that is, in the era of ＂exclusive system＂, whether profit from innovation directly depends on the degree of success of technology commercialization process, which requires the innovator has a strong complementary assets, such as a strong supply chain resources, marketing ability, etc. , to create more value than competitors. However, in recent years, more and more H-tech firms in China began to set up technical strategic alliances （ such as Haler and MITSUBISHI heavy industries, etc. ）, through this organization form to achieve technology learning, absorptio

关 键 词：跨国技术战略联盟 联盟合作机制 战略动机 联盟稳定 跨案例研究 

分 类 号：F425[经济管理—产业经济]