涉农龙头企业提供经营性农业技术推广服务的SWOT分析  

SWOT analysis of agriculture-related enterprise to provide profitable agricultural extension services

作　　者：马辉[1] 郑佩佩[1] 陶佩君[1] 

机构地区：[1]河北农业大学农学院,河北保定071000

出　　处：《中国农机化学报》2016年第8期265-268,共4页Journal of Chinese Agricultural Mechanization

基　　金：国家自然科学基金(71373067);河北省自然科学基金(G2014204045)

摘　　要：涉农龙头企业是我国农业技术推广的重要主体之一,在农业技术推广中发挥着重要的作用。本文对涉农企业在"经营性"推广方面进行SWOT分析的基础上,阐述涉农企业的优势、劣势、机会与威胁并提出与其相对应的组合战略。Agriculture-related enterprise is one of the most important subjects of agricultural technology extension;it plays an important role in the agricultural technology extension.This article explains the advantages,weaknesses,opportunities and threats based on the analysis of agriculture-related enterprise in＂profitability＂by SWOT method,and presented their corresponding portfolio strategy.

关 键 词：涉农龙头企业 经营性农业技术推广服务 SWOT分析 

分 类 号：F324.6[经济管理—产业经济]