海运集群电商化发展路径分析  

The Analysis of Development of Maritime Clusters on E-commerce

作　　者：姜洪殿[1] 孙仁金[1] 宋显昱 

机构地区：[1]中国石油大学(北京)工商管理学院,北京102249 [2]中石油昆仑燃气有限公司华东分公司,上海201204

出　　处：《科技和产业》2016年第8期98-103,共6页Science Technology and Industry

基　　金：国家社会科学基金重大项目(13&ZD159);国家自然科学基金项目(71273277)

摘　　要：海运业在我国国民经济中占据重要地位,如何促进我国海运业蓬勃发展,是一项重要研究课题。结合海运产业集群和电子商务的发展现状,分析了产业集群和电子商务二者之间相互影响的作用机理,得出了产业集群与电子商务联动发展的机理模型。在此基础上,对海运电子商务平台进行了简要的设计,并对其各子系统结构进行了规划和论述。最后,有针对性地提出促进海运集群电商化发展的对策建议。The maritime industry plays an important role in the national economy in China,and it is an important research topic for how to promote the development of maritime transportation in China.Combined with the current situation of the development of the shipping industry clusters and e-commerce,analyzes the mechanism of the interaction between industrial cluster and electronic commerce,obtained the mechanism model of industrial cluster and the electronic commerce linkage development.On this basis,the sea of e-commerce platform design,and its each subsystem structure planning and discussed.Finally,puts forward suggestions on promoting the development of maritime clusters on e-commerce.

关 键 词：海运集群 电子商务 联动发展 对策建议 

分 类 号：F552.6[经济管理—产业经济]