整体主义路径:格拉斯哥媒介小组研究方法考察  

Holistic Study: On the Research Methods of Glasgow Media Group

作　　者：周娟[1] 

机构地区：[1]长沙理工大学文法学院,湖南长沙410004

出　　处：《湘潭大学学报（哲学社会科学版）》2016年第5期117-119,共3页Journal of Xiangtan University:Philosophy And Social Sciences

基　　金：国家社会科学基金项目"中国媒介拟态消费环境场域研究(项目编号:13CXW020);国家留学基金资助

摘　　要：格拉斯哥媒介小组发展出一种"整体主义"研究框架,将新闻生产者、新闻文本和受众作为一个有机整体进行考察,注重研究中观点、理念与研究方法的相互促进。其最具开创性的研究方法包括主题分析法、结构分析法和新闻写作练习方法,这些方法已被许多学术机构、政府组织和商务公司广泛采用。小组的学术路径对中国新闻传播学研究有着重要的指导意义,并为之提供了颇具操作性的分析路径。Glasgow media group has developed a holistic study research framework,which links the research of news production,text and audience reception together as an organic whole,emphasizing the interaction of viewpoints,ideas and research methods. The most innovative research methods include thematic analysis,structural analysis and news writing exercise,which are widely adopted by academic institutions,government organizations and companies. The academic approach developed by the group has important methodology instruction meaning to China＇s journalism and mass communication research,and provides practical analysis methods.

关 键 词：主题分析法 结构分析法 新闻写作练习 

分 类 号：G210[文化科学—新闻学]