考虑产能约束的耐用品厂商易耗部件兼容策略  

Compatible Strategy for Consumable Accessories of Durable Goods Monopolist under the Capacity Constraints

作　　者：谭德庆[1] 高永全[2] 高敏[3] 

机构地区：[1]西南交通大学经济管理学院,成都610031 [2]成都信息工程大学物流学院,成都610103 [3]重庆工商大学商务策划学院,重庆400027

出　　处：《系统管理学报》2016年第5期799-805,共7页Journal of Systems & Management

基　　金：国家科技部支撑计划资助项目(2011BA207B02)

摘　　要：利用稳态均衡概念和对比分析方法研究了当存在另外一个易耗部件厂商时,耐用品垄断厂商在不同易耗部件产能约束下的易耗部件最优兼容策略。结论表明,耐用品厂商应根据其易耗部件的产能与市场需求之间的关系而采取相应的易耗部件兼容策略才能获取最优收益,在一定的易耗部件产能与市场需求关系内,激励产能拐点对耐用品厂商的易耗部件策略选择产生了较大影响。Using stationary equilibrium and comparative analysis,this paper studies the durable goods monopolist＇s compatible policies for consumable accessories under different capacity constraints when there is another consumable accessories manufacturer.The analysis shows that in order to maximize the benefits,appropriate compatible strategies for consumable accessories should be taken by the durable goods monopolist,according to the relationship between the production capacity and the market demand of the consumable accessories.Within certain range of the relationship,the inflection point of incentive capacity makes a strong impact on durable goods monopolist＇s choice of the compatible strategy of the consumable accessories.

关 键 词：产能约束 耐用品 易耗部件 兼容策略 

分 类 号：F224[经济管理—国民经济]