我国马拉松赛事“热”现象的价值解析  

Value Analysis of Marathon Fever in China

作　　者：张晓琳[1] 

机构地区：[1]国家体育总局体育文化发展中心,北京100061

出　　处：《沈阳体育学院学报》2016年第4期118-122,共5页Journal of Shenyang Sport University

基　　金：2014年度国家社会科学基金项目(14BYy059);2015年教育部人文社会科学研究一般项目(15YJA890015)

摘　　要：我国马拉松赛事"热"现象必定蕴含着一定的价值原由,值得解析与探讨。采用文献资料、演绎推理和归纳分析等研究方法,从价值融合的视角系统解析了我国马拉松赛事"热"现象的背后原因。诠释了价值融合的内涵与马拉松赛事"热"现象,阐述了我国马拉松赛事"热"现象的演化轨迹,提出了马拉松赛事"热"现象中的价值需求表达等内容。建议:注重马拉松赛事积极价值的开发策划、加强马拉松赛事负面价值的规范管理、实现马拉松赛事价值融合的深度发展,进而为我国马拉松赛事积极价值的开发提供理论借鉴与参考。It is certain for Marathon Fever in China to have some value reasons and it is worthy of our analysis and discussion. Such research methods as literature,deductive reasoning and inductive analysis are adopted in the study to systematically analyze the reasons from the perspective of value integration. It discusses the connotation of value integration and Marathon Fever in China,elaborates the evolution of Marathon Fever in China,and proposes the expression of value demand. Some suggestions are put forward. We should emphasize the development and planning of positive value of Marathon,strengthen the standard management of negative value of Marathon,and realize the depth development of value integration of Marathon. It is hoped to provide a theoretical reference for the positive value development of Marathon in China.

关 键 词：马拉松赛事 “热”现象 价值融合 规范路径 

分 类 号：G808.2[文化科学—体育训练]