农业信息网站网页设计的视觉信息传达有效性分析  

Analysis on the Effectiveness of Visual Communication in Agricultural Information Website Design

作　　者：丛媛媛[1] 时英华[1] 赵娜[1] 

机构地区：[1]吉林省农业科学院农业经济与信息研究所,吉林长春130033

出　　处：《农业网络信息》2016年第10期61-64,共4页Agriculture Network Information

摘　　要：本文针对农业信息网站网页设计中影响视觉传达的各构成要素及其审美需求进行了阐述与解析,并结合人们在浏览网页信息时的视觉习惯,重点探讨了实现网页信息与视觉综合要素合理、有效表达的方法与技巧,为增强农业信息网站信息的有效性传播,加快农业信息化进程提供可借鉴的指导和应用依据。This paper elaborated and analyzed various elements and aesthetic requirements influencing the visual communication in agricultural information website design. In addition, combining with the browsing habits of web user, it mainly discussed the rational methods and effective skills used to improve the communication performance of web page information and visual elements, so as to enhance the effective dissemination of information in agricultural information website, and provide much available experience and practical basis for speeding up the process of agricultural informatization.

关 键 词：网页设计 视觉信息 传达 有效性 

分 类 号：TP315[自动化与计算机技术—计算机软件与理论]