商务语境下商业投资人的语用身份构建与话语策略  

The Pragmatic Identities and Discourse Construction of Investors in Business Context

作　　者：高琳[1] 刘亚梅[2] GAO Lin LIU Ya-mei(School of Foreign Language, Tongling College, Tongling,244000, Anhui School of Language and Culture, Shenyang City College, Shenyang, 110112, Liaoning)

机构地区：[1]铜陵学院外国语学院,安徽铜陵244000 [2]沈阳城市学院语言文化学院,辽宁沈阳110112

出　　处：《蚌埠学院学报》2016年第5期130-135,共6页Journal of Bengbu University

基　　金：国家社科基金后期资助项目(14FYY030);铜陵学院校级课题(2016TLXY14)

摘　　要：以身份为视角,结合社会心理学中的人际需求三维理论,通过定性与定量相结合的分析方法,考察了商业投资人在商务投资语境下呈现出的语用身份和话语策略。研究发现,商业投资人为了实现其既定的交际目标,主要建构了支配者、情感沟通者和包容者的身份,相关话语策略主要包括语码选择策略、会话组织策略、言语行为策略、称谓语策略以及副语言手段等。Basing on the perspective of identity and combined with the theory of pragmatic identity and three-dimensional theory of interpersonal behavior,it discussed the pragmatic identities and discourse construction strategies in this paper of the investors in business context with the qualitative and quantitative method. Results showed that with the help of different discourse strategies,three kinds of pragmatic identities of the investors were constructed in order to realize certain communicative goals.

关 键 词：语用身份 人际需求三维理论 话语策略 商业投资人 

分 类 号：H136[语言文字—汉语]