基于游客视角的安徽山岳景区旅游环境感知研究  

A Study on the Tourism Environment Perceptions of Mountain Scenic Area in Anhui Provence Based on the Tourists' Perspective

作　　者：林传红[1] 许云华[1] 

机构地区：[1]安徽财经大学,安徽蚌埠233030

出　　处：《铜陵学院学报》2016年第5期13-17,共5页Journal of Tongling University

基　　金：安徽省高等学校优秀青年人才基金项目"基于感官视角的安徽山岳景区旅游环境竞争力提升研究"(2012SQRW049ZD)

摘　　要：选取22个评价指标,运用因素分析和主成分回归分析,基于游客视角对安徽省黄山、九华山、天柱山、天堂寨等山岳景区旅游环境进行评价研究。分析表明:黄山、天柱山、天堂寨、九华山等景区各旅游环境指标的游客感知均值相对较高,齐云山、八公山相对较低;被调研景区的卫生设施、接待设施、游览的安全性、旅游服务态度、接待价格的合理性等指标均处于改善区,需要进一步优化完善。This paper selects 22 indicators for evaliiation on toiirism environment of mountain scenic area such as Huangshan, Jiuhiiashan, Tianzhushan, Tiantangzhai and so on in Anhui Province, using factor analysis and principal component regression analysis, based on tourists perspective. Analysis shows that the means of perception of most tourists to Hiiangshan, Jiuhuashan, Tianzhushan and Tiantangzhai are relatively high, and the ones of Qiyun, BagongsHan are low. The health facilities, reception facilities, tourist safety, service attitude, reception price and so on are in improvement district and need to be perfected.

关 键 词：山岳景区 旅游环境 游客感知 

分 类 号：F590.7[经济管理—旅游管理]