关注消费动向 启动消费热点  

作　　者：晁钢令[1] 

机构地区：[1]上海财经大学国际工商管理学院

出　　处：《国际商业技术》2016年第6期22-25,共4页International Business & Technology

摘　　要：通过对我国50多年消费市场的波动状况的分析，证明了目前市场普遍疲软的主要原因是由于缺乏具有拉动性的消费热点。亟需认真分析市场需求，关注消费动向，启动新的消费热点。同时指出高端消费市场、家庭智能化消费市场，以及老年消费市场是下一轮启动的消费热点，并提出了积极推动这3类消费的一些对策。Fluctuation in the consumer market in the past 30 years shows that the cause of weak market is lacking consuming hot spot. It＇s necessary to analyze the market demand, focus on the movement of consumers, and start new consumption hot spots. High-end consumer market, the household intelligent consumer market, as well as the elderly consumer market is likely to be the next round of consumption hot spots, and the paper puts forward some suggestion to promote these three types of consumption.

关 键 词：商业 消费热点 高端消费 家庭智能化消费 老年消费 

分 类 号：F126.1[经济管理—世界经济]