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机构地区:[1]湖北经济学院,湖北武汉430205 [2]中国社会科学院财经战略研究院,北京100028 [3]中国社会科学院研究生院,北京102488
出 处:《河北学刊》2017年第3期126-130,共5页Hebei Academic Journal
基 金:2016年度国家社会科学基金青年项目<地方政府行为对旅游产业结构动态优化的作用机制研究>(16CGL023);2017年度中国社会科学院财经战略研究院创新工程项目<我国服务业开放的绩效评估与提升策略>(2017CJY006)
摘 要:大众化旅游时代正在悄然来临,散客化是其最主要的旅游方式,对旅游公共服务的需求显著增加。然而,中国旅游公共服务体系建设还很薄弱,支撑不起大众旅游时代。当前中国旅游公共服务体系建设主要问题是:供给主体较为单一,有效供给严重不足,体制机制运行不畅,公共服务理念比较缺失。本文立足于供给侧改革思维,全面探讨旅游公共服务体系建设的必要性,剖析其存在的主要问题,提出旅游公共服务供给侧改革的理论依据及其实现路径,并从制度政策、科技政策、人力资源政策和财政政策等四个方面着手构建旅游公共服务政策体系,以提高旅游者的满意度,助推中国实现世界旅游强国梦。The era of mass tourism is quietly coming in our country, and the tourism activities have become in- creasingly more individual. Therefore, the tourists' demand of tourism public services has increased signifi- cantly. However, China' s tourism public service system is still very weak, as a result, it can not support the mass tourism era. The current problems in the construction of China' s tourism public service system are focu- sing on the following aspects: single supply, effective supply shortage, system running sluggish, and the lack of public service concept. Based on the reform of the supply front, the paper comprehensively discusses on the necessity of the construction of tourism public service system, analyzes the main problems, and put forward the theoretical basis of totLrism public service supply side reform and its implementation path. Above all, in order to improve the satisfaction of tourists and boost China' s dream of a world tourism power, we should con- struct the public service policy of tourism system from four aspects, namely institutional policy, technology policy, human resources policy and finance policy.
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