山西地接旅游发展的SWOT分析  

The SWOT Analysis on The Development of Local-Guiding Tourism in Shanxi

作　　者：周博[1] ZHOU Bo(Shanxi Polytechnic College, Taiyuan 030006, Chin)

机构地区：[1]山西职业技术学院,太原030006

出　　处：《宁波职业技术学院学报》2017年第2期74-76,87,共4页Journal of Ningbo Polytechnic

基　　金：山西省教育科学十三五规划课题(GH-16156)

摘　　要：旅游业是朝阳产业,已经成为山西经济实现可持续发展的落脚点,对国民经济相关产业有巨大的拉动作用。地接旅游是旅游业的重要组成部分,其主要分外国旅游者的入境旅游和国内旅游者的接待旅游两个方面。借助SWOT模型,从影响和制约山西地接旅游产业发展的产业自身状况及外部环境入手,揭示出各因素对产业发展的影响,旨在为山西地方接待旅游持续快速发展提供可靠依据。Tourism is a sunrise industry, which has become the foothold of the sustainable development of Shanxi＇s economy, and has a great effect on the national economy, local-guiding tourism is an important part of tourism, mainly divided into two aspects： Inbound Tourism of foreign tourists and domestic tourists. This article using the SWOT model, starting from the influence of Shanxi, the development of the tourism industry itself and external environment, reveals the influence of various factors on the development of the industry, for the Shanxi local-guiding tourism provide the basis for the sustained and rapid development of tourism.

关 键 词：地接旅游 SWOT 分析 

分 类 号：F592.3[经济管理—旅游管理]