连锁便利店物流配送管理模式分析——以7-ELEVEn为例  

Research on Logistic Distribution Management Mode of Chain Convenience Store:A Case Study of 7-ELEVEn

作　　者：贾磊[1] 沈振辉[1] JIA Lei SHEN Zhenhui(Engineering College, Fujian Jiangxia University, Fuzhou 350108, China)

机构地区：[1]福建江夏学院工程学院,福州350108

出　　处：《安阳工学院学报》2017年第3期39-41,共3页Journal of Anyang Institute of Technology

基　　金：福建省中青年教师教育科研项目(社科A类)(编号:JAS150624);福建江夏学院校级科研项目(编号:2011C022)

摘　　要：连锁便利店是零售业中竞争最为激烈、经营难度最大的业态形式。作为全球最大的连锁便利店,7-ELEVEn的核心竞争力之一在于其物流配送。以7-ELEVEn为研究对象,通过分析7-ELEVEn的物流配送管理模式,概括总结出:特定区域密集开店是物流配送的先决条件,与时俱进的物流配送策略是科学指导,适当的物流配送质量控制是服务质量的有力保障,先进的信息管理系统是坚实基础。这对于提升我国连锁便利店的发展水平具有一定的借鉴意义。Chain Convenience Store is a retailing form of the most competitive and the most complex in the retail industry. As the largest chain convenience store, the logistic distribution management mode of 7-ELEVEn is one of the core competence. This paper analyses the logistics distribution mode from four aspects： location strategy, logistic distribution strategy, logistic distribution quality control and information management system respective- ly. This is helpful for improving the management level of logistics distribution of chain convenience store in our country.

关 键 词：连锁便利店 零售业 物流配送 7-ELEVEN 

分 类 号：F721.7[经济管理—产业经济]