从传播到“传联”:一个新概念提出的学理依据、现实背景与理论内涵  

From Communication to “Comnection”: The Conceptual Foundation, Empirical Background and Theoretical Implication of a New Concept

作　　者：喻发胜[1] 张振宇[1] 黄海燕[1] 

机构地区：[1]华中师范大学新闻传播学院,湖北武汉430079

出　　处：《新闻大学》2017年第2期63-72,共10页Journalism Research

摘　　要：本文尝试提出"传联"这一新概念,认为"传联"即"传递/传播+联接/联系"——在联接的状态下,通过信息的传递与传播在不同主体之间建立联系;通过不同主体之间的联系使信息得以更好地传递与传播。提出"传联"概念的价值,在学理层面是为了回归"communication"的本义("交流、共享、与他人建立联系")和"媒介"的本质("不同主体之间关系的建构者");在现实层面则能更好地回应当今时代"以信息技术为代表的新一轮科技革命"所引发的传媒变局与社会变革。基于此,本文进而尝试对"传联"的内涵、外延进行界定与阐释,并指出"事物是普遍联系的"这一唯物辩证法的基本原理既是"传联"这一概念在理论上进行创新的源泉,也是其哲学价值的归宿。This paper attempts to develop a new concept termed as 'comnection', the shortened form for communication-connection, which can be defined herein as 'transmission/dissemination + connection/interconnection'.According to the conception, interconnection will be established between different subjects through information transmission or dissemination when they are connected, and this interconnection will in turn enhance information flow in between. The academic value of the concept 'comnection' is to reiterate the innate essence of 'communication'(exchanging, sharing and connection between subjects) and the true nature of 'media'('the constructor of connection between different subjects'), while its practical value lies in that it can offer a better response to the changed media and the transformed society of the current world, both of which catalyzed by 'a new wave of technological revolution ushered in by information technology'. It is from these above-enumerated points that this paper proceeds to define and interpret the connotation and extension of 'comnection', assuming that 'things are generally connected'— a basic principle of materialist dialectics. This assumption is taken herein as the source of theoretical innovation for 'comnnection' as well as the hotbed for its philosophical value.

关 键 词：传联 COMMUNICATION 媒介 唯物辩证法 互联社会 

分 类 号：G206.2[文化科学—传播学]