新疆报业同质化探析——以《新疆经济报》和《新疆日报》对第九次党代会报道为例  

Xinjiang Newspapers Homogeneity Analysis

作　　者：李书贞[1] 周丽[1] 

机构地区：[1]新疆财经大学新闻与传媒学院,新疆乌鲁木齐830012

出　　处：《新疆职业大学学报》2017年第1期83-86,共4页Journal of Xinjiang Vocational University

基　　金：国家社科基金一段项目(138XW024)

摘　　要：在受众需求日趋多样化、个性化的今天,同质化已经成为制约新闻媒体健康发展的严重障碍。如何突破新闻的同质化倾向仍然是当前报业竞争中一个重要课题。本文对新疆报业市场各大媒体的新闻报道进行了分析,发现新疆报业存在很严重的同质化问题,以新疆经济报和新疆日报为典型,通过分析探究,为新疆报业发展突破同质化怪圈提出可行性建议。the audience＇ s needs tend to be more complicated and diversed, nowadays. When homogenization has become a hindrance for the healthy development of the news media, how to break through the homogenization of the news is still an important subject in the current newspaper competition. In this paper, news reports from each big media in Xinjiang newspaper market are analyzed and serious homogeneity problems are found in Xinjiang newspapers. Through the analysis, it offers a proposal for newspaper industry breakthrough homogeneity circles in Xinjiang to prompt Xinjiang economic news and daily news for a typical.

关 键 词：新疆报业 同质化 媒介生态环境 

分 类 号：G219.27[文化科学—新闻学]