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机构地区:[1]太原理工大学经济管理学院,山西太原030024
出 处:《科技进步与对策》2017年第12期112-119,共8页Science & Technology Progress and Policy
摘 要:众多企业利用众包平台进行合作创新,但因其具有开放共享性、参与主体广泛性、参与群体异质性等特点而使得知识产权风险隐患日益凸显。在构建众包平台知识产权风险评价指标体系的基础上,建立基于DEMATEL、ANP、D-S证据理论的众包平台知识产权风险评价模型,以InnoCentive和猪八戒网为例进行风险评价,发现两个网站各指标具体风险程度具有明显差异。对该评价结果进行分析,得出如下结论:高创新性交易知识是引发知识产权风险的最原始因素,进而引发知识产权环境风险;平台方管理风险是产生众包平台知识产权风险的最表层原因;平台方管理是风险控制最直接有效的渠道,对知识特性中非创新性风险因素的控制需将平台方管理与知识产权环境管理相结合。As more and more enterprises begin to use crowdsourcing for innovation and cooperation,the features of crowdsourcing make intellectual property risks of crowdsourcing platform increasingly protruding and have a great influence on the healthy development of crowdsourcing platform.This paper constructs an evaluation index system,and proposes an integrated evaluation model that combines DEMATEL,ANP based on the correlation between indexes and D-S evidence theory.And we not only evaluate the intellectual property risk of Crowdsourcing Platform about InnoCentive but also draw a conclusion that the degree of risk of Zhubajie.com Website is very different from InnoCentive's.The main results may be summarized as follows:the high innovative crowdsourcing task is the most original factors which may course intellectual property risk and then result in rising of the intellectual property environment risk.The wrong management behavior of the Crowdsourcing platform is one of the most superficial reasons;The management of Crowdsourcing Platform is the most direct and effective channels to lower the risk.The management of the Crowdsourcing Platform and the management for intellectual property environment should be combined to reduce the risks which are irrelevant to innovation.
关 键 词:众包平台知识产权风险 DEMATEL ANP理论 D-S证据理论 评价模型
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