国家政策与社团实践——合作博弈视角下中国篮协改革发展问题研究  

National policy and community practice——Research on the reform and development of Chinese basketball association from the cooperative game perspective

作　　者：南音[1] 

机构地区：[1]郑州大学体育学院,河南郑州450044

出　　处：《成都体育学院学报》2017年第4期34-38,共5页Journal of Chengdu Sport University

基　　金：2017年河南省科技发展计划项目"体育产业资本与金融资本互动发展问题研究"(172400410158)

摘　　要：中国篮球协会是篮球治理体系的重要组成部分,但由于体制原因,自身发育程度不足,资源整合能力没有得到有效发挥。本文运用文献资料法和专家咨询法,从合作博弈的视角出发,对中国篮球协会改革发展过程中存在的问题进行分析,并提出以下建议:应基于平等原则,建立一个良性的合作博弈机制;通过公平谈判,打破信息不对称,逐步形成改革目标共识;建立强制性契约,明确责任主体,完善激励约束机制,调动各个利益主体的积极性,进而形成推动改革发展的合力。China Basketball Association is an important part of basketball management system. However,due to system reasons,its degree of self - development is insufficient,and the ability to integrate resources has not been effectively developed. From the angle of cooperative game, this paper analyzes the existing problems in the process of association reform and puts forward the following suggestions by means of documentary analysis and expert interview. A cooperative game mechanism should be established based on the principle of equality. Through fair negotiation and full gaming, it should break the information asymmetry and gradually form a common view on reform targets. Furthermore, a mandatory contract should be established and responsibility should be clarified. Intensive mechanism should be improved to arouse the enthusiasm of various stakeholders and form efforts to promote reform and development.

关 键 词：篮球协会 CBA 改革 利益 博弈 体育治理 

分 类 号：G841[文化科学—体育训练]