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机构地区:[1]中国社会科学院美国研究所 [2]南开大学周恩来政府管理学院国际关系系
出 处:《拉丁美洲研究》2017年第3期123-139,157-158,共17页Journal of Latin American Studies
基 金:国家社科基金重大项目(编号:13&ZD049);南开大学中央高校基本科研业务费项目(编号:11994);上海市"国家形象与城市文化创新战略研究基地项目"(编号:B3650W)的阶段性成果
摘 要:公共外交是中国对拉美外交战略布局中不可或缺的因素。公共外交在新中国成立后的20年里发挥了中国和拉美最初接触的桥梁作用,为中拉关系在20世纪70年代后的全面发展奠定了基础。新世纪以来,伴随着中拉关系的"跨越式"发展,中国政府积极布局对拉美公共外交。中国对拉美公共外交立足于国际广播、教育与文化交流两个层面,通过多种渠道展开,且目标各有侧重。在国际广播层面,中国以电台、电视台、互联网和报纸杂志为主要新闻媒介,努力传递信息和澄清事实;在教育与文化交流层面,中国通过开办孔子学院或课堂、吸引留学生和开展文化交流活动同拉美民众进行双向对话交流,在潜移默化中增进了解和培植信任。通过对拉美开展公共外交,中国塑造了在该地区的良好国家形象,提升了软实力,缓解和消弭了西半球的"中国威胁论"论调,为中拉政治经济关系快速发展创造了良好的舆论环境。经过60余年的发展,中国对拉美公共外交体系初具雏形,取得了显著成效。Public diplomacy is an indispensable element of Chinese diplomatic strategy for Latin America.Public diplomacy had paved the way for initial contact between China and Latin America within 20 years after the founding of New China,and laid the cognitive basis for the comprehensive development of Sino-Latin America relations after the 1970s.Since the new century,along with the leaping development of Sino-Latin America relations,China has actively arranged public diplomacy towards Latin America.It is based on international broadcasting on one hand,and educational and cultural exchanges on the other,via various channels and with different targeted groups.On the aspect of international broadcasting,the main news media includes radio,television,internet,newspapers and magazines,aiming to convey relevant information and clarify the facts;on the aspect of educational and cultural exchanges,China tries to develop two-way dialogue and mutual understanding with Latin American people through establishing Confucius Institute/classroom,encouraging local students to study in China and carrying out cultural exchange activities.By means of public diplomacy towards Latin America,China has been shaping good national image in this region,thus helping increase its soft power and create good environment for positive interaction between China and Latin America.
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