论《新闻报》崛起的经验与失败的教训——兼及对当代报业的几点思考  

On the Experience and Lessons from the Rise and Fall of the “News Report” Newspaper

作　　者：施欣[1] 

机构地区：[1]湖南师范大学新闻传播学院,湖南长沙410081

出　　处：《重庆工商大学学报（社会科学版）》2017年第5期100-107,共8页Journal of Chongqing Technology and Business University：Social Science Edition

摘　　要：作为民国时期著名大报的《新闻报》,在报馆鳞次栉比、报业竞争激烈、大报强报众多的上海取得较大的成功与不俗的业绩,究其根柢缘于:一个能力强、视野阔、步子稳的主办(持)人;重商业、轻政治的办报宗旨和重业务、轻政论的编辑方针;重视本埠新闻的挖掘与注意本地信息的发布;注重新闻时效性和关心报纸质量;懂得取人之长、补己之短,积极借鉴与大胆引介;狠抓经营管理和广告招徕;有强烈的报刊责任感和社会担当;常常深怀忧患意识和竞争精神。行止到民国中后期,该报却悄然由盛而衰、由强而弱,其逐步式微的主因归根于:丧失了爱国主义精神和忽视了民族气节;未能认清历史发展的大势,被国民政府收买、操纵和控制,从而沦为国民党事实上的"党报"。The “News Report” newspaper has made a good result in the fierce competition of newspaper press during the period ofRepublic of China in Shanghai,mainly due to： a strong,broad vision and steady-pace manager, holdingmercial, casually mentioning political”, paying attention to the local ne＊ws and release on time, focusing of the newspaper, learning from others then to make up for their o w n, strengthening the field of a strong feeling of social responsibility, keeping a strong sense of hardship, with deep hardship consciousness However, till to middle term and late period of Republic of China, this newspaper secretlwas its losing patriotic spirit,neglecting national style,having not known the bid trend of historic development,being bought,operatedand controlled by Government of Republic of China, and becoming practical Party Newspaper of Guomindang.

关 键 词：《新闻报》 汪汉溪 报业 出版 

分 类 号：G219.29[文化科学—新闻学]