城镇居民对井冈山申报世界遗产的感知态度研究  

A Study of the Perceptions and Attitudes of Urban Residents towards the Application for Jinggang Mountains Entering World Heritage List

作　　者：胡海胜[1] 田逢军[1] 吴书锋[2] 文君 

机构地区：[1]江西财经大学旅游与城市管理学院,广东广州510631 [2]江西财经大学当代财经杂志社,江西南昌330013 [3]中国联合网络通信有限公司广州市分公司,广东广州510631

出　　处：《江西财经大学学报》2017年第5期48-57,共10页Journal of Jiangxi University of Finance and Economics

基　　金：江西省高校人文社会科学研究项目"传统村落社会生态系统恢复力评价及调控研究"(JC1511)

摘　　要：世界遗产申报是地方旅游发展中的重大事件,地方居民的感知态度对世界遗产能否成功申报有重要影响。通过实地调研和问卷调查获取相关数据,从价值判断、总体影响评估和个人价值影响评估三个层面对井冈山城镇居民在世界遗产申报中的感知态度进行研究,结果表明:(1)居民对井冈山申遗的积极影响感知整体上高于消极影响感知,大部分居民认为申遗能够促进地方经济发展和文化保护;(2)性别、年龄、文化程度、职业及月收入等个体因素对受访者的感知态度均产生不同程度的影响,其中年龄对居民申遗感知态度产生的影响最为明显;(3)居民对井冈山遗产价值的感知和认同度总体上处于较高水平,与申报专家的观点存在一定的差异;(4)居民对井冈山申报世界遗产可能会带来的环境问题和物价上涨等问题存在一定的顾虑。Application for entering World Heritage List is an important event in the development of local tourism, certainly, the perceptions and attitudes of local residents can exert a significant influence on the successfulness of the application. Based on the relative data obtained through field research and questionnaire survey, this paper studies the perceptions and attitudes of the urban residents in the area of Jinggang Mountains towards the application from the three levels, i.e., value judgment,general impact assessment and personal value impact assessment. The findings show that：（1） the positive perceptions and attitudes of the residents towards the application of Jinggang Mountains are generally exceeding the negative ones, the majority of them believe that the application can promote the development of local economy and preserving the indigenous culture;（2） such individual factors as gender, age, educational level, occupation and monthly income will exert influence of different degrees on the attitudes and perceptions of the interviewees, of which age has a most distinct impact on the perceptions and attitudes of the residents;（3） the perceptions and recognitions of the local residents towards the heritage value of Jinggang Mountains remain at a high level, but there are some differences compared with the ideas of the experts;（4） the residents have expressed some concerns about the environmental problems and the inflation problems that might be brought with the application for Jinggang Mountains entering the World Heritage List.

关 键 词：世界遗产申报 感知态度 井冈山 

分 类 号：F592.7[经济管理—旅游管理]