从行为矫正视角看图书馆阅读推广  

On Library Reading Promotion Based on Behavior Modification

作　　者：吴金华[1] WU Jin-hua(Library of South-Central University for Nationalities, Wuhan 43007)

机构地区：[1]中南民族大学图书馆,武汉430074

出　　处：《高校图书情报论坛》2017年第3期27-30,共4页ACADEMIC LIBRARY AND INFORMATION TRIBUNE

基　　金：2015年湖北省高校图工委科研基金项目“基于行为矫正的高校图书馆阅读推广研究”（编号：2015YB17）的研究成果之一.

摘　　要：图书馆阅读推广是指以培养读者的阅读习惯或阅读兴趣为目标而开展的图书推介或读者活动，其实质是对读者的行为进行干预。从行为矫正视角看，图书馆阅读推广活动已经应用了榜样法和代币制，还可以应用契约法、自我管理法等行为矫正方法。Library reading promotion is to take promoting the readers＇ est as the goal of the books promotion or reader activities, its essence reading habits or reading interbeing to interfere with the behavior of the readers. Based on behavior modification, the library reading promotion activities have applied the model demonstration method and the token economy, and the behavior contract and selfmanagement method can also be applied.

关 键 词：阅读推广 行为干预 行为矫正 

分 类 号：G252[文化科学—图书馆学]