基于人格特质与创业意愿关系的创业学习方式效用研究  

Research on the Effectiveness of Entrepreneurial Learning Mode Based on the Relationship between Personality Traits and Entrepreneurial Intention

作　　者：陈万明[1] 安宁[1] 朱广华[1,2] Chen Wanming An Nmg Zhu Guanghua(School of Economics and Management, Nanjing University of Aeronautics and Astronautics, Nanjing 210016, China Graduate School, Nantong University, Nantong 226019, China)

机构地区：[1]南京航空航天大学经济与管理学院,江苏南京210016 [2]南通大学研究生院,江苏南通226019

出　　处：《科技管理研究》2017年第20期167-173,共7页Science and Technology Management Research

基　　金：国家软科学研究计划项目"大学生在创办小微企业中的机会选择与政策转型研究"(2014GXS4B054);全国教育科学"十一五"规划课题"高等教育结构;产业结构;高校毕业生就业结构的互动和共变关系的研究"(DFA100301);国家社会科学基金重点项目"我国制造企业创新型成本领先战略研究"(11AGL001);江苏省教育厅研究生教育教学改革研究课题"创新专业学位研究生培养模式的研究"(JGKT11-054)

摘　　要：通过引入创业学习变量,形成以人格特质、创业学习和创业意愿为核心的分析框架,基于大学生实证调查数据,采用相关分析和多元回归等方法进行研究,结果表明:创新性、冒险性和主动性对创业学习与创业意愿具有显著正向影响;探索式学习和利用式学习对创业意愿具有显著正向作用;创业学习在创新性和创业意愿之间起完全中介作用,在冒险性和主动性与创业意愿之间起部分中介作用。Through the introduction of entrepreneurial learning variables, it forms an analysis framework based on personality traits, entrepreneurial learning and entrepreneurial intention. According to the empirical survey data of college students, this research uses the correlation analysis and multiple regression to carry out the study. The result shows that： innovation, risk-taking and initiative have significant positive effects on entrepreneurial learning and entrepreneurial intention; exploratory learning and exploitative learning have significant positive effects on entrepreneurial intention; entrepreneurial learning plays a complete mediating role between innovation and entrepreneurial intention, and plays a partial mediating role in the relationship between risk-taking, initiative and entrepreneurial intention.

关 键 词：人格特质 创业学习 创业意愿 

分 类 号：G647.38[文化科学—高等教育学]