基于利益相关者视角的大型体育赛事风险管理问题识别  

Risk Management Identification in Large-scale Sporting Events from the Stakeholder Perspective

作　　者：张森[1] 王家宏[2] ZHANG Sen;WANG Jiahong(College of Physical Education, Henan University, Kaifeng 475000,China;College of Physical Education , Soochow University , Suzhou 215006, China.)

机构地区：[1]河南大学体育学院,河南开封475000 [2]苏州大学体育学院,江苏苏州215006

出　　处：《首都体育学院学报》2017年第2期105-109,113,共6页Journal of Capital University of Physical Education and Sports

基　　金：国家软科学计划项目(2012GXS4B058);国家体育总局哲学社会科学研究项目(1934SS13095)

摘　　要：采用文献资料查阅和访谈等研究方法,选取2015年郑开国际马拉松赛和长沙亚洲男子篮球锦标赛2个大型体育赛事进行案例比较,从赛事组委会成员和利益相关者的视角,对大型体育赛事的风险管理问题进行识别。结果表明:大型体育赛事风险管理是对赛事中所有可能发生的风险进行识别后,赛事的利益相关者通过战略预测、预防、减少和规划等手段,以减轻这些被识别风险的一个主动过程;而环境、财务、人力资源、基础设施、人际交互、遗产、媒体、赛事管理、赛事组织、参与、政治、关系、体育、威胁和可见性等15个风险问题种类被赛事的各利益相关者所识别。Through using the methods of literature review and interview,taking the two large-scale sports events of Zhengzhou-Kaifeng International Marathon and Asian Basketball Championship in 2015 as case studies,this paper makes risk management identification in large-scale sporting events from the perspective of events organizing committee and stakeholders.The result shows that risk management in large-scale sporting events is to reduce the identified risks in an active process by means of strategic prediction,prevention,reduction and planning on the part of stakeholders after identifying all the possible risks which may happen in the sport events,.At the same time,risk problem category such as the environment,finance,human resources,infrastructure,interpersonal interaction,heritage,media,event management,events organization,participation,politics,relationships,sports,threats and visibility may be perceived by various sport events stakeholders.

关 键 词：大型体育赛事 利益相关者 风险管理 国际马拉松 

分 类 号：G80-053[文化科学—运动人体科学]